Call for an appointment: 
Bay Village, OH (440) 892-1810

These Audio CD's by Dr. Malcmacher can help you give your practice the boost it needs!

For More Information on any of these CD's Please See Below:

Instant Productivity Package

High Productivity Plus Package

Esthetic Success Package

Advanced Technology Package

Advanced Practice Management for Every Dental Practice Package 

Reducing Your Overhead to 50% or Less

Fee Strategies For Every Dental Practice

The Right Way to Do One Hour Whitening

How To Achieve Esthetic Success with Lumineers

Evaluating New Dental Technology - "Which Should You Buy?"

Be A Hero and Save A Life - Oral Screening For Your Patients

Getting Lots of New Patients the Easy Way!

150% Case Acceptance - Yes 150%

Laser Dentistry For Every Dental Practice

Business Principles For Every Dental Practice

10 Ways To Faster, Easier, Better Dentistry And A More Profitable Office

The Best External Marketing Techniques in Dentistry

Recession Proof Your Practice

Does Your Team Know How To Answer The Phone? Getting Patients To Schedule Now!

Big Case Treatment Acceptance For Every Dental Practice

 


Instant Productivity Package

This package includes: 

Fee Strategies for Every Dental Practice

Reduce Your Overhead By 50% Or Less

For only $159 (save over 10% if you were buying the CD's separately). Platinum Management Program members save another 15% using their program discount.

Click here to Add to CCNow Cart .

Please allow 48 hours for processing of your order.

All sales are final.


High Productivity Plus Package

This package includes:

Fee Strategies For Every Dental Practice

Reducing Your Overhead By 50% Or Less

Getting Lots Of New Patients The Easy Way

150% Case Acceptance - Yes 150%

For only $299 (save nearly 20% ordering these CD's together).  Platinum Management Program members save another 15% using their program discount.

Click here to Add to CCNow cart.

Please allow 48 hours for processing of your order.

All sales are final.


Esthetic Success Package

This package includes:

The Right Way To Do One Hour Whitening (with a resource list) 

How To Achieve Esthetic Success With Lumineers© 

For only $159 (save over 10% if you were buying the CD's separately). Platinum Management Program members save another 15% using their program discount.

Click here to Add to CCNow Cart

Please allow 48 hours for processing of your order.

All sales are final


Advanced Technology Package

This package includes:

Laser Dentistry For Every Dental Practice

Be A Hero And Save A Life - Oral Cancer Screening (with a resource list)

Evaluating New Dental Technology

For only $219 (save nearly 20% ordering these CD's together). Platinum Management Program Menbers save another 15% using their program discount.

Click here to Add to CCNow Cart

Please allow 48 hours for processing of your order.

All sales are final


Advanced Practice Management for Every Dental Practice

This 3 CD set is from a recent live seminar and is proven to show you ways to reduce your overhead significantly and show you the intimate relationship of the clinical and practice management aspects of your dental practice.  

These practical concepts are designed to teach you how to motivate your patients to ask for treatment, how to offer new dental services, let patients try out their dentistry before treatment, substantially lower your overhead, show you how to easily make dentistry affordable for patients, significantly reduce your stress, and have fun doing dentistry. This seminar is a fast paced, highly motivational, entertaining, and educational course and is recommended for dentists, dental hygienists, dental assistants and office managers. This course will get you and your staff excited about dentistry! 

Outline

  • Motivating your patients to ASK for treatment!

  • Line extensions for your office – laser dentistry, gold crowns, one hour whitening, no prep veneers

  • Clinical techniques that will stimulate the rest of your practice

  • The absolute best way to get new patients!

  • Learn how to let patients try out their dentistry before treatment

  •  Real overhead control - maintaining an overhead of 50% or less

  • Learn how easily your patients can get affordable financing for dental treatment

  • Mixing clinical and practice management – faster, easier, better dentistry.

This CD set comes with the course outline and resource list. 

Order this today for only $189 (including shipping and handlling) to give your dental practice the spark it needs to achieve the success you are looking for!

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Please allow 48 hours for processing of your order.


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Reducing Your Overhead To 50% Or Less

On this audio CD, you will learn the most important principles in reducing overhead as well as really specific ways to reduce your overhead immediately.  You will see how the clinical and practice management aspects of your practice are intimately related and how every choice you make, whether it is in a product, technique, or equipment, directly affects your overhead. 

Here is some of what you will learn

  • How to always get the best price on anything dental

  • Which equipment and materials make you money and which cost you money

  • The secret principle in overhead control that drives all of our purchasing decisions

  • What your dental team really costs you

  • How to get the best website at the most reasonable cost

  • The most profitable veneer system on the market

  • Dental discounts that your team is throwing away every day

  • How to negotiate with dental suppliers 

The cost of this CD is only $89 and I can tell you that you will learn how to increase your net income by thousands of dollars.  Your ROI for this CD will easily be 10-1000:1 or more over the life of your practice. 

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Add to CCNow Cart  

Please allow 48 hours for processing of your order.


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Fee Strategies For Every Dental Practice

On this special audio CD, you will learn the most important principles in fee strategies for general dental services.  You will see how the clinical and practice management aspects of your practice are intimately related and how every choice you make, whether it is in a product, technique, or equipment, directly affects your overhead and needs to be translated into the fees you set for your practice.
 
I can guarantee you have never looked at your fees in the way I am going to teach you.  It will give you a new perspective on what fees patients are particular about, which fees are less price sensitive with consumers, and fee structures for optimal practice growth. This will be a very frank discussion on an important subject that can make or break your practice. So many dentists that I consult with, when I first meet them, they are only producing $25-50,000 a month, which is far below most dentists capabilities and potential.

Here is some of what you will learn

  • Which fees are consumer sensitive?

  • How do I justify my fees to patients?  Should I?

  • How do I make my fees affordable to patients?

  • How do I set my fees?

  • Should I raise my fees?  How often? 

  • Should all fees be raised the same percentages or should certain fees be more contained or go higher than other categories of fees?

  • What is right response to patients that think my fees are too high?

  • When should I reduce my fees?

  • Who should talk to the patient about fees, the doctor or the staff?

  • How do I determine my fees, is there any rhyme or reason to it?

You will finally have the insight you need to make an educated evaluation of your fee structure to maximize it for the long term health and profitability of your office.

The cost of the CD is only $89 and I can tell you that you will learn how to increase your net income by literally thousands of dollars.  Your ROI for this CD will likely easily be  100-1000:1 or more in this first few months!  This will be one of the best investments of time and money you will make this year. 

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Please allow 48 hours for processing of your order.

All sales are final.


The Right Way To Do One Hour Whitening

One hour whitening has been the rage with consumers.  People want this service and come to your office.  You perform one hour whitening on the patient, you give them the mirror, and you and the patient are both looking for that POP! but instead you both are many times disappointed.  Why aren't the teeth whiter?  What did you do wrong?  Is it the light, the gel, your technique?  Does the light work?  Does the gel work?  Am I using the right kind of bleaching gel?

Let's say the whitening does look good.  Now the patient goes home and comes back after 3 days and the teeth are back to original shade.  How and why did that happen?

These are only some of the frustrations that thousands of dentists have with one hour whitening.  The main reason is because you have been taught to do this procedure the wrong way!  Every single whitening manufacturer has many flaws in the technique for this procedure.

This CD will teach you the proper way to perform one hour whitening on your patients for excellent results and much more profound long lasting whitening.

Here is some of what you will learn:

  • Does the bleaching light really work or does it not

  • Which is the best bleaching light on the market

  • The one simple secret to get the best possible one hour whitening result you have ever seen

  • How to pre-treat the case to eliminate sensitivity once and for all in all whitening cases

  • Presenting whitening options to the patient and what will work best for individual patients

  • Using an informed consent to help motivate the patient to go ahead with whitening

  • Fees for whitening procedures to make sure it is one of the most profitable procedures you do

  • How to keep the teeth white for years to come

This CD is for any dentist that is thinking of getting into this consumer driven dental procedure and for every dentist that is currently offering this to their patients.  What you will learn on this CD is guaranteed to give you the best whitening available for your patients so you and they will be much more satisfied with the final result and they will refer all of their friends to your office!

The cost of this CD is only $89.  This CD will pay for itself many times over because what has it cost you to have to repeat this procedure or deal with an unsatisfied patient?  One hour whitening should be a fun, happy, profitable procedure for your office and this CD will show you how to achieve much greater success than you have ever had before.

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Add to CCNow Cart 

Please allow 48 hours for processing of your order.

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How To Achieve Esthetic Success With Lumineers©

Lumineers© is hottest consumer dental procedure today!  Most dentists confuse Lumineers©  with no prep veneers. Lumineers© is for every veneer case and allows you to treat a multitude of esthetic problems such as teeth that are cracked, chipped, misaligned, tetracycline stained, diastemas, and discolored with either no prep or some cosmetic contouring.  Most esthetic challenges can be treated with Lumineers© once you understand the proper way to diagnose and treatment plan a patient.  This CD will allow you to achieve esthetic success with Lumineers© that equals and surpasses any other esthetic material out there once you understand what is unique about the system and the dental materials and how to properly use them together.

Here is some of what you will learn:

  • Easy smile design for esthetic cases

  • How to make every case the right case for Lumineers©

  • Too bulky?  Too opaque?  Not esthetic?  Listen to this CD and learn how to avoid the most common mistakes dentists make with Lumineers©

  • The secret of cosmetic contouring is explained in detail

  • The keys to esthetic success for all veneer cases

  • The simplest way to decide if you want polychromacity, incisal translucence, surface texture, incisal edge anatomy - the answer is easy and will surprise you

  • How white is too white and how to finally satisfy every patient

This CD is for any dentist that is thinking of getting into this consumer driven dental procedure and for every dentist that is currently offering this to their patients.  What you will learn on this CD is guaranteed to give you the best results available for your patients so you and they will be much more satisfied with the final result and they will refer all of their friends to your office!

The cost of this CD is only $89.  This CD will pay for itself many times over because...what has it cost you to have to repeat this procedure or deal with an unsatisfied patient?  Lumineers© should be a fun, happy, profitable procedure for your office and this CD will show you how to achieve much greater success than you have ever had before.  Take advantage of this tremendous opportunity and start providing this unique dental procedure that patients are calling about!

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Please allow 48 hours for processing of your order.

All sales are final.


Evaluating New Dental Technology - Which Should You Buy?

There is so much new technology in dentistry and it is coming faster and faster than ever.  You as a practicing dentist need to know how to choose wisely and make sure you will get a return on investment that is worthwhile.   You and I could walk onto a dental trade floorshow and easily spend a half a million dollars on the newest technology.  I have seen dentists go bankrupt spending a ton of money thinking that new technology will save them.  What should you be getting into now, what should you thinking about in the future, and which new technology will patients respond to are all things you need to consider right now.

Here is some of what you will learn:

  • Which new dental technologies will really help my practice NOW
    Is there an order to the way I should invest in new dental technology

  • How will my fees be affected with new technology

  • Which technologies are just "fluff" and which are the real deal

  • How you should talk to your patients after you install new technology into your office

  • How to make the most out of the WOW factor

  • The right way to figure out the Return On Investment with new technology - you have always been taught the wrong way

  • The right way to pay for new technology - should you pay cash or should you finance it - it will depend on the technology

  • The right way to introduce new technology to yourself, your associates, your team, and to your patients

This CD is for every dentist that is thinking about buying digital radiography, trying to make a choice of getting into laser dentistry, whether or not cad-cam dentistry is for you, do you need a digital impression unit, cat scans for dentistry, laser caries detectors and more will be covered on this CD.

The cost of this CD is only $89.  This CD will pay for itself many times over you have to make sure you will make the right decisions for your practice going forward.  New dental technology can make you or can break you and the decisions you make now will affect the health and growth of your practice for years to come. 

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Please allow 48 hours for processing of your order.

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Be A Hero And Save A Life - Oral Cancer Screenings For Your Patients

This is one of the most important procedures you can implement into your office  and you should do this immediately.  Oral cancer is one of the few cancers that have gone up in the last 30 years according to the American Cancer Society.  My friends, we are on the front lines of oral cancer detection and we need to bring this devastating cancer rate down fast.  Do you do an oral cancer screening in your office?  You probably don't and you will find out what I mean on this CD.

Here is some of what you will learn:

  • The difference between an examination and a screening

  • How to implement a quick and easy screening into your office

  • Which patients should have the screening and how often - this will surprise you!

  • Who should do the screening in your office

  • How to offer an oral cancer screening to your patients

  • Which oral cancer-screening device is right for your office?

  • Who pays for it - the patient or will insurance pay for it?

  • Getting your team motivated about saving lives - this is a real team builder.

This CD is for every dental practice that cares about the health of their patients and this means you!  Your patients will see you in a different light - you will now be considered a complete  health professional in the eyes of your patients instead of just a mouth mechanic.

The cost of this CD is only $89.  The reason you should institute oral cancer screenings immediately is simply because it is the right thing to do.

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Please allow 48 hours for processing of your order.

All sales are final


Getting Lots Of New Patients The Easy Way!

During this audio CD, you will learn the most important principles in evaluating which kinds of advertising and marketing is right for your practice, from a clinical and overhead perspective. You will see how your advertising and marketing decisions are intimately related and how every choice you make needs to be translated into actual real production and a positive ROI.

Here is some of what you will learn:

  • Some new very low cost ways to get a lot of new patients

  • What kind of new patients do you want? How to decide which new patients to keep and which new patients you want to go somewhere else

  • How much is a new patient worth? This will surprise you!

  • The first new patient phone call – is your front office sending new patients away? (The answer is yes.) Here is how to quickly fix this very common mistake made in just about every single dental office

  • Which dental procedures do new and current patients want? They will flock to your office if you are providing these services.

  • How many new patients per month are right for your office?

This audio CD is for anyone who wants to grow their practice consistently with the ability to control the flow of new patients while saving a lot of money in the process. Don't make another marketing decision until you listen to this CD.

The cost of the audio CD is only $89 and I can tell you that you will learn how to increase your net income by literally thousands of dollars. Your ROI for this audio CD will likely easily be 10-1000:1 or more over the life of your practice. And that will just be in the first ten minutes of the audio CD! This will be one of the best investments of time and money you will make this year.

Click here to Add to CCNow Cart 

Please allow 48 hours for processing of your order.

All sales are final



150% Case Acceptance - Yes 150%

I see dentists waste their time and money on case presentation and treatment acceptance techniques that turn patients off and send the patients running for the door. You know how many times you have tried different things to get patients to accept treatment with very few results to show for it and you are left with a lot of frustration. This is a huge business challenge that dentists face every single day.

 Here is some of what you will learn:

  • The right time to do a case presentation

  • The Four questions every patient has about the treatment you are presenting that you must answer before they even ask!

  • Reading the patient - how to know right away if the patient is interested in what you have to say

  • Men and women are from different planets - case presentation for the different sexes

  • Know the patient's buying signals and questions - when is it time to talk and when is it time for you to stop

  • Setting the stage for case acceptance - the most important and most ignored peice of the puzzle

This cost of this CD is only $89 and is for anyone who wants to grow their practice consistently with the ability to control the treatment acceptance of their patients. You will be more confident talking to patients the next day after you hear this audio CD.

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Please allow 48 hours for processing of your order.

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 Laser Dentistry For Every Dental Practice!

Should I Buy A Laser? If Not Now, When?

As I lecture to thousands of dentists every single year, I see dentists waste their time and money on trying to acquire new technology and integrating it into their practices. From the patient's perspective, laser dentistry which greatly reduces the need for anesthetics is one of the biggest practice management tools ever!

During this CD, you will learn which lasers are on the market, what makes the most sense for your dental practice, why patients are so interested in laser dentistry, the best way to market a laser, and how it will affect your office from a clinical and overhead perspective.

Here is some of what you will learn:  

  • How to make the most out of the WOW factor

  • The right way to figure out the Return On Investment (ROI) on your laser - you have always been taught the wrong way

  • What kind of dentistry do patients want?

  • Are you doing any kind of esthetic dentistry? You need a laser!

  • Minimally invasive dentistry that your patients want - learn what you can really do with a dental laser

  • What kind of laser do I need for my practice? Making the right decision

  • Dental lasers - one of the best marketing tools for your office

  • The main difference between all the lasers out there – you need to know this before you buy

The cost of this CD is only $89 and I can tell you that you will learn how to increase your net income by literally thousands of dollars. Your ROI for this audio CD will likely easily be 10-1000:1 or more over the life of your practice.

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Please allow 48 hours for processing of your order.

All sales are final


Advanced Business Principles For Every Dental Practice!

On this audio CD, you will learn the most important business principles needed in managing a highly efficient, low overhead, highly productive dental office. You will see how your clinical and practice management decisions are intimately related and how every choice you make needs to be translated into actual real production and a positive ROI.

Here is some of what you will learn:

  • Which key role should every dentist take on in the office
  • Which production numbers do you need to keep track of every day
  • The right way to figure out the Return On Investment (ROI) - you have always been taught the wrong way
  • Do you really need an office manager or are they just a waste of money?
  • What kind of employees do you want? How to decide which employees to keep and which employees should go somewhere else
  • How much is a good employee worth? This will surprise you!
  • Negotiating your way to lower overhead and increased profitability
  • Why so many dentists waste their time in the office and how to stop this immediately in your own office
  • How to lower your lab bill while increasing your quality - this by itself will pay for this call many times over
  • Which dental procedures should you be offering? Does it matter?
  • Key business strategies that can instantly raise your production tomorrow!

This audio CD is for anyone who wants to grow their practice consistently and confidently using proven business principles essential for every dental practice. Don't make another important business decision until you listen to this audio CD.

The cost of this audio CD is only $89 (including shipping and handeling) and I can tell you that you will learn how to increase your net income by literally thousands of dollars. Your ROI for this audio CD will likely easily be 10-1000:1 or more over the life of your practice. And that will just be in the first ten minutes of the audio CD! This will be one of the best investments of time and money you will make this year.

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Please allow 48 hours for processing.


10 Ways To Faster, Easier, Better Dentistry And A More Profitable Office!

During this audio CD, you will learn 10 ways to manage a highly efficient, low overhead, highly productive dental office. You will see how your clinical and practice management decisions are intimately related and how every choice you make needs to be translated into actual real production and a positive ROI.

Here is some of what you will learn:

  • The fastest way to prepare teeth for any restoration
  • Impression materials – save a ton of time and money while getting the best impressions
  • New technologies – which are for real and which will just sit in the corner and eat away at your bank account
  • The easiest implants for every general dentist – it is here and you can easily integrate these into your practice
  • Total bonding or self etch bonding – make the right decision once and for all
  • Finally, the fastest and best cements for every dental restoration
  • Crowns and bridges – making the right choice for your practice
  • Clinical organization – with this, you will be much faster because time is money!
  • Oral cancer screening – which new technology makes the most sense and takes the least time?

This audio CD is for anyone who wants to grow their practice consistently and confidently using proven clinical products and principles essential for every dental practice. Don't make another important buying decision until you listen to this audio CD.

The cost of the audio CD is only $89 and I can tell you that you will learn how to increase your net income by literally thousands of dollars. Your ROI for this audio CD will likely easily be 10-1000:1 or more over the life of your practice. And that will just be in the first ten minutes of the audio CD! This will be one of the best investments of time and money you will make this year.

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Please allow 48 hours for processing.


The Best External Marketing Techniques in Dentistry!

During this audio CD, you will see how your advertising and marketing decisions are intimately related and how every choice you make needs to be translated into actual real production and a positive ROI.

These are some of the topics we will cover during this important income producing audio CD:

  • Do Yellow Page ads really work?
  • How to become the dental expert in your community
  • Direct mail options and discounted coupons – useful or outdated?
  • The best and most cost effective nearly instant website for your dental practice
  • Stay away from these “marketing” scams or you will lose your pants
  • Referral services – are they worth the money?
  • General or service specific marketing – which will bring you the kind of patients you want?
  • Internet marketing options for your practice – is the time here?

This audio CD is for anyone who wants to grow their practice consistently and confidently using proven marketing products and principles essential for every dental practice. Don't make another important buying decision until you listen to this consulting call.

The cost of the audio CD is only $89 and I can tell you that you will learn how to increase your net income by literally thousands of dollars. Your ROI for this consulting call will likely easily be 10-1000:1 or more over the life of your practice. And that will just be in the first ten minutes of the audio CD! This will be one of the best investments of time and money you will make this year.

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Recession Proof Your Dental Practice Today And Watch Your Practice Grow!

This is a very special audio CD as it relates directly to what is happening right now that the economy is in a recession. History here is a very valuable lesson and I have now been in dentistry long enough to be going through a third recession and there have been some painful lessons along the way. The good news is that the last recession was not that long ago and it happened in the year 2000. Some dental offices that were on the brink have long disappeared because of that recession, others, it turns out, did very well. Some dentists made the wrong decisions and half of their dental practices disappeared while others played it smart and re-aligned their offices during the recession and then built on that success in the ensuing good years.

This is a very frank audio CD on an important subject that can make or break your practice.

These are some of the topics we will cover during this important income producing consulting call:

  • What is the right mix of services to offer patients during a recession
  • Which areas of your practice will increase and which will temporarily decrease
  • Which patients have the money and which patients will be greatly affected during these down times
  • Elective esthetic treatment – is this an area that is recession proof? – The answer may surprise you.
  • Implants, Invisalign, Lumineers – how will your patients afford them during a recession?
  • Position your practice the right way now and it will pay off for years to come
  • Case presentation and financial arrangements during a recession – you must change the way you present treatment to patients or you will lose a lot of your patients
  • How other industries are successfully positioning themselves to thrive during the recession

This audio CD is for anyone who wants to grow their practice consistently and confidently during good economic times or bad economic times using proven products and principles essential for every dental practice. Don't make another important buying decision for your practice until you listen to this audio CD.

The cost of the audio CD is only $89 and I can tell you that you will learn how to increase your net income by literally thousands of dollars. Your ROI for this consulting call will likely easily be 10-1000:1 or more over the life of your practice. And that will just be in the first ten minutes of the audio CD! This will be one of the best investments of time and money you will make this year.

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Does Your Team Know How To Answer The Phone? Getting Patients To Schedule Now!

You may not know this but the most important piece of equipment in the office is the telephone, not the high speed or the curing light. This will be a very special audio CD for your entire team to participate in.

Here is some of what you will learn:

  • The five steps to a successful phone call with patients
  • How to immediately instill confidence in patients that this is the right office for them
  • Positioning the patient in the mind of the patient
  • Answering the questions – “how much do you charge for a crown?”
  • How other industries are successfully positioning themselves to thrive before the customer comes in
  • Elective esthetic treatment – finding out if your patients are interested right over the phone
  • Finding out what your patients want in 10 seconds over the phone
  • Getting the patient to schedule – NOW!

The cost of the audio CD is only $89 and I can tell you that you will increase your net income by literally thousands of dollars just by learning some simple and easy phone skill principles. Your ROI for this consulting call will likely easily be 10-1000:1 or more over the life of your practice. And that will just be in the first ten minutes of the audio CD! This will be one of the best investments of time and money you and your team will make this year.

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All sales are final.


Big Case Treatment Acceptance For Every Dental Practice

No matter what you are producing and collecting, if you could increase your production by 5%, 10%, 15% or more by just changing the way you speak to patients.  Imagine what one or two bigger cases each month can do to your monthly production.  Your office immediately will start bringing in more net income and position your practice as an office that knows how to talk to patients.

These are the educational objectives and topics we will cover during this important income producing audio CD:

  • What is a big case?
  • How do you look at patients, from the outside in or from the inside out?
  • How to immediately instill confidence in patients that this is the right office for them
  • Positioning your practice in the mind of the patient
  • Big case patient speak – why the way you have been talking to patients is all wrong
  • Magic words that patients want to hear that will help them accept bigger cases
  • Elective esthetic treatment, implants, big reconstructions – finding out when your patients are interested and if they are interested now
  • Finding out what your patients want in 30 seconds or less
  • Getting the patient to schedule – NOW!

 

The cost of this audio CD is only $89 and I can tell you that you will increase your net income by literally thousands of dollars just by learning some simple and easy phone skill principles. Your ROI for this consulting call will likely easily be 10-1000:1 or more over the life of your practice. And that will just be in the first ten minutes of the audio CD! This will be one of the best investments of time and money you and your team will make this year.

Click here to Add to CCNow Cart

Please allow 48 hours for processing.

All sales are final.